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Showing posts with label Writing Tips. Show all posts
Showing posts with label Writing Tips. Show all posts

Thursday, March 4, 2010

What Is Persuasive Copywriting And How Can It Help Your Business?

Persuasive copywriting is what draws the attention of prospective customers. They see your product and are drawn it. But what makes this happen? What words can win a customer over without having them laugh at overstatements and hype? Persuasive copywriting is the style of writing that every business needs in order to get customers to purchase something.

Online, there is a large market for individuals who can write in a persuasive style. Sure, everyone has their own specific style, but the only thing that truly matters is sales. Unless the words draw the customer in and help them to make a purchase, the words are wasted. If the customer has a dollar to spend, he will spend it on your website or on another. The words that are on that page are what will make the ultimate decision as to whether the customer stays or goes. It is that simple.

But what makes the sale to the potential buyer? This information changes with the specific product. And, in all cases, it is up to the writer to determine the best method for getting the attention and securing the sale. It is not up to the business owner to do this, but up to their writer to know the right words to use.

For those who are looking for a career in copywriting, they will need to prove themselves time and time again. Just because it sounds good does not mean that it is the most beneficial to the website. The freelance position is often the most sought after since many businesses like to have a one on one relationship with their writers. This helps them to establish the text that they feel is most beneficial.

The good news is that those who are effective at what they do will likely have business come back to them time and time again. Once a comfortable relationship is established, freelance workers can count on having more business come their way. The power of the word is the most important qualification to these individuals.

For those looking to begin their career, they will need to possess truly powerful words - persuasive copywriting words.

Becoming a Writer

The urge to write fiction seems God given for some, a learned skill for others.

One thing is certain – it requires practice and a particular mindset. But, if you’re a beginner, where do you start?

The following 10 tips will help kick-start your writing habit, whether you’re a complete novice, or perhaps a pro who has lost their way!

1. Step Away From the Car, Sir.

Slightly detach yourself from your surroundings. Stop participating and begin observing. In social situations, watch people, see how they act and – more importantly - interact.

Don’t pass judgment. Take it all in – and draw on it later when you write.

2. Look Harder, Homer

Stop and look around you. Consciously notice the buildings, what’s underfoot, overhead, and what’s right in front of you.

At home, look at something you take for granted. An iron, for instance. Find yours and study it.

3. Write Thinking Will Be Rewarded.

A simple technique. Your mother is making tea and you are chatting to her. Take a mental step back and describe the scene.

Similarly, when you’re outside, describe your environment as though you were writing it down.

4. What Reasons Do You Need?

Don’t wait for inspiration – just write!

Force yourself to write anything at all. A shopping list. An overheard conversation. Describe your bedroom.

It doesn’t matter how personal it is, or how trivial, just get it down!

5. Wakey Wakey!

Set your alarm clock for an hour earlier than normal.

When the alarm goes off, get up. Don’t dress, bathe or eat. Don’t even make coffee. Just stagger to your writing space and write the first thing that comes into your head for five minutes.

6. Oh God – Not That!

Think of the most awful and embarrassing thing you’ve ever done - the more cringe-worthy the better. Now write about it. All of it, in all its gory, horrible detail.

Then hide it away for a year or so before you read it again!

7. Like Your Style, Baby.

Don’t limit yourself. Write poems, songs, dialogue, fact, fiction, even practice writing advertising copy or horoscopes.

Your expertise improves in all areas – an improvement in one area can reap benefits in another.

8. The Sincerest Flattery

Take out a classic book from your bookcase. Copy out a paragraph. Think about the words as you write them. Don’t get intimidated!

9. Wanna See My Invention?

When you’re not writing, string together stories in your mind. Think of plots, characters, settings, dénouements.

Ask yourself what you should do next to improve your writing.

Develop this technique into a habit.

10. It’s A Goal!

When you start writing regularly, set yourself small goals. Anything from 200 words a day, or just a commitment to writing in your diary.

Later extend to finishing a short story, or an article or a poem. Perhaps one in a week.

The trick is to set goals you can achieve easily.

That way you’ll get the writing habit - and you won’t forget to enjoy it!

The Secret to Good Writing

Skilful business writing involves getting your message across simply and quickly. This often means writing in a style that is easily read and understood by a broad audience.

Yet, writing simply is often difficult for most of us.

Why? The answer lies in our school education. We learnt that if we used big words and complex sentences, we were more likely to get an ‘A’ by our English teacher or University lecturer. The education system taught us that people who use a broad range of vocabulary are more intelligent that the rest of us.

There is nothing wrong with writing beautifully pieces of prose that feature a stunning range of vocabulary knowledge. However, such writing is unsuitable for a business market.

No business manager has the time to wade through material that meanders and weaves before a point is made. They are even less likely to have time to grab a dictionary to work out what the writer is trying to say.

When I used to work as a market research consultant, I had the impossible task of trying to write market research reports that seemed interesting. My immediate response was to write a report that would make my University lecturer’s proud. Sadly, my colleagues all felt the same way.

It wasn’t until we had a business writing consultant come in to train us about how to write at the level of a Year 8 student that we realised the folly of our ways.

Using my newly found skills of writing a report using simple English, I proudly produced my ‘easy on the brain’ report to my manager (who missed the writing class). He told me ‘You write like you talk’. To this day, I still don’t know if he was criticising my talking or writing ability, but I gathered either way he wasn’t happy.

However, from a communication point of view, this style of writing is perfect for getting your message across quickly.

Later on in my career, I worked at a company that prided itself on its easy to read reports. While this was true (to some degree), one of the directors loved to throw in a difficult word in every report he wrote to make the marketing manager reach for his dictionary. He thought this was really clever and that his clients would be in awe of his knowledge. I’m guessing his clients thought he was a tosser (interestingly, I met an ex-client years later who told me that when their company received one of his reports they would quickly scan it to find the unusual word and then erupt into hysterical laughter).

Articles that are written to impress your audience about how clever you are, do nothing more than distance them. No matter how learned your market is, they still prefer to read information that is easy to digest.

A great way to test whether your writing is easy to comprehend is to read it out loud. If someone spoke to you, using those words, could you instantly understand what they were getting at or would you have to really concentrate?

Scripts for marketing videos are no different. In fact, they need to be extremely simple in order to quickly grab the attention of people walking past at a trade show, for example.

Writing that is heavy on technical terms and jargon can be a real turn off. The beauty of a marketing video is that it uses both pictures and words. The saying “A picture tells a thousand words” is a powerful concept with corporate movies. It means you can actually get away with saying less, but easily get your message across, because the pictures do all of the talking.

Surprisingly, clear writing can be quite a difficult writing style to master, but the effort is well rewarded. And look at the bright side, at least people won’t burst into fits of laughter when they read your masterpiece.

Write A Picture!

It can take quite a leap to get from the written word to a movie screen.

A screenplay, for all its clear descriptions of where characters are and what they say, has to work hard to meet the dramatic immediacy that we expect from films.

1. Stick To The Present Tense

Writing in the present tense helps, keeping the text direct and different from the prose you’ll find in most novels or short stories.

2. Add Sound Effects

Sound effects can be effectively replicated on the page, using onomatopoeia such as BANGS for gunshots and SCREAMS of characters in danger.

3. Keep It Tight

Keeping the whole script tight is one of the best ways to capture the in-your-face nature of a modern movie. Concise dialogue and snappy scene descriptions will help you to avoid a novel’s tone.

4. Write Pictures

Thinking visually is the most important part of the process. Writers are not always inclined to ‘talk in pictures’, creating images on the page.

By cultivating a visual eye, you can create a script that’s written to be SEEN, not just read.

Just as in any form of writing, those images will jump out at the readers and stay in their minds. Screenplays just happen to be the most image-driven of all forms of writing.

Start looking, recording dreams, taking notes.

Get hold of a camera - still, video, film, whatever you can get your hands on - and look through the viewfinder.

You don’t have to stop loving words to start thinking in pictures, so get in the habit of finding appropriate pictures.

When you’re writing your script, take every opportunity you can to tell your story using those kind of images, ones that resonate with you and your characters. If they’re relevant and contain an element that hasn’t been seen before, they’ll resonate with your readers.

After all, movies aren’t referred to as "Pictures" for nothing.

Write Strategy: Think, Believe, Attack

Think of writing like karate...it's about DISCIPLINE.

Writing, like other forms of art, work or talent, requires discipline. It won't ever be enough that you say to yourself that you are a writer. Only when you write and write with discipline can you call yourself one. Before you can earn a black belt in karate, you have to dedicate yourself, practice and instill discipline in yourself to learn the moves and techniques.

The same goes for writing. Don't just read books. Devour them. Ray Bradbury, author of Zen in the Art of Writing, suggests books of essays, poetry, short stories, novels and even comic strips. Not only does he suggest that you read authors who write the way you hope to write, but "also read those who do not think as you think or write as you want to write, and so be stimulated in directions you might not take for many years." He continues, "don't let the snobbery of others prevent you from reading Kipling, say, while no one else is reading him."

Learn to differentiate between good writing and bad writing. Make time to write. Write even though you're in a bad mood. Put yourself in a routine. Integrate writing into your life. The goal is not to make writing dominate your life, but to make it fit in your life. Julia Cameron, in her book The Right to Write, sums it best: "Rather than being a private affair cordoned off from life as the rest of the world lives it, writing might profitably be seen as an activity best embedded in life, not divorced from it."

Believe that EVERYONE HAS A STORY -- including you.

Extraordinary things happen to ordinary people. As a writer, your job is to capture as many of these things and write them down, weave stories, and create characters that jump out of the pages of your notebook. Don't let anything escape your writer's eye, not even the way the old man tries to subtly pick his nose or the way an old lady fluffs her hair in a diner. What you can't use today, you can use tomorrow. Store these in your memory or jot them down in your notebook.

Jump in the middle of the fray. Be in the circle, not outside it. Don't be content being a mere spectator. Take a bite of everything life dishes out. Ray Bradbury wrote, "Tom Wolfe ate the world and vomited lava. Dickens dined at a different table every hour of his life. Moliere, tasting society, turned to pick up his scalpel, as did Pope and Shaw. Everywhere you look in the literary cosmos, the great ones are busy loving and hating. Have you given up this primary business as obsolete in your own writing? What fun you are missing, then. The fun of anger and disillusion, the fun of loving and being loved, of moving and being moved by this masked ball which dances us from cradle to churchyard. Life is short, misery sure, mortality certain. But on the way, in your work, why not carry those two inflated pig-bladders labeled Zest and Gusto."

Attack writing with PASSION.

The kind of writing you produce will oftentimes reflect the current state of your emotions. Be indifferent and your writing will be indifferent. Be cheerful and watch the words dance across your page.

Whenever you sit down to write, put your heart and soul in it. Write with passion. Write as if you won't live tomorrow. In her book, Writing the Wave, Elizabeth Ayres wrote: "There's one thing your writing must have to be any good at all. It must have you. Your soul, your self, your heart, your guts, your voice -- you must be on that page. In the end, you can't make the magic happen for your reader. You can only allow the miracle of 'being one with' to take place. So dare to be you. Dare to reveal yourself. Be honest, be open, be true...If you are, everything else will fall into place."

How To Find Freelance Jobs - Writing About Food

Did you know that jobs writing about food are available? These opportunities are available in a variety of areas. Employment in these fields is an exciting concept. For many, getting their foot in the door is the most important and most challenging first step. In order to succeed, a wide range of knowledge is needed as well as a good base of experience.

These jobs are available in all sorts of media. The internet is full of postings for good quality writers in a variety of fields. Some in this field write for magazines, newspapers, or even books. Others work right online. There are several avenues a prospective writer can take.

The first step in getting into any of these, though, is getting a good base of knowledge. There are courses that can be taken to give a good base of knowledge for the food aspect of the business. But, for the writing, grammar, and compiling of the articles and pieces, you will need at least a few years of schooling. Writing is the foundation of the work you will do, after all.

To start out in freelance writing though, you need to know how to get experience.

You can take your career to the next level by expanding your knowledge, getting your experience into a portfolio, and presenting yourself to the prospective employers. Try small, local newspapers to start. Or, submit an article to a magazine asking them to review it for consideration. Present yourself to the companies you want to start with, but always keep striving for other levels of opportunity. There are hundreds of companies that are looking for a new, fresh face in writing. You’ll find them throughout the internet posting on message boards and websites. Or, you can contact all of the organizations that you would like to get your start in by sending resumes and samples of your work.

You will enjoy a career with the freelance food writer jobs that you do get. You certainly will love the opportunities that are available!

For Beginners: 10 Ways To Prepare To Get Published

Like any field, excellent writing requires study, practice and mentorship. Very few successful authors ever published their first draft of their first work. Nearly all had to expend considerable effort to improve their craft. Here are some ways to prepare for that moment of publication. These tips also help keep you on your toes after publication for better and better writing results as your career develops.

1) Read, read, read in your field. You can never read too much when you’re trying to excel as a writer. Reading in your field helps you develop a discerning eye. You need this discerning eye for when you step back and look at your own work.

2) Cultivate role models. Know who the top-selling authors are in your field. Find out more about them. How did they get to where they are? Do searches in the Internet (available in most libraries-ask your librarian how to use a search engine) for information about particular authors whose careers you admire. Let your role models inspire rather than daunt you. There is no competition, only inspiration, potential teachers and opportunities for cooperation. That author you envy this year may be writing a blurb for your first novel next year.

3) Research your markets. If you want to publish in periodicals, whether literary fiction, journalistic writing, or anything else, realize publication standards serve a purpose other than to frustrate new authors.

4) Take classes. Many cities offer writing classes through community colleges or local writing groups. Online writing classes are popping up everywhere. If possible, choose a writing teacher who has published in a field you’d like to enter. Even better, find someone you already consider a mentor. Not every published author has what it takes to offer beginning writers what they need, but many do.

5) Join or start a writer’s group in your area. We teach best what we most need to learn. There is no better way to improve your own writing than to help others with theirs.

6) Find a writing buddy with whom to check in on a regular basis. The two of you can be each others’ inspiration, accountability market, guidepost and reality check. Having structure and someone to check in with may help you look forward to your otherwise lonely writing sessions.

7) Play with changing voices. Copy other writers you admire. How does that feel? Pretend you suddenly got an injection of creativity serum or I.Q. booster, then write like mad for ten minutes. What happens to the quality of your words? Is this a possible new direction for you? As creative and intelligent beings, we have so much more within us than we could ever dream.

8) Accept the reality of rewriting. Unlike other professions who get to rest on their milestones, for writers, a completed manuscript often represents a beginning. The best writing comes after lots of rewriting, even for seasoned authors. You needn’t throw any of it away, but not every sentence belongs in every work. Save the scraps, but don’t get attached to where they go, or the integrity of your project will suffer.

9) Get clear on what you want out of getting published. Many writers move forward without knowing where they want to wind up. As a teacher once told me, “If you don’t know where you’re going, any road will take you there.” The answer to what you want out of getting published will help you determine the best route to take. And in publishing, those routes are many and varied. You can use our Twenty Questions as a self-help guide.

10) If what you want is to get published in the least amount of time, considering hiring a ghostwriter. An extremely common but rarely discussed practice, many successful authors talk to ghostwriters, who put their skills to work on an author’s behalf. Although some such ghostwriters get a cover credit, many do not, hence the “ghost” terminology. If you have more money than time or inclination to toil, ghostwriting may be the option for you. To learn more about ghostwriting, send an email to information@getpublished.com.

Wake Up Your Writing Spirit

The Blogfest 2005 Writing Contest has only been running for two weeks and already the results are overwhelming. And not because we’re getting far more entries than we expected. It’s because along with entries, we’re also getting heartfelt messages from writers all over the world. I’ve run a few contests before and received quite a few entries, but I’ve never been personally emailed and thanked by so many writers.

What’s the difference with this contest? I think the main reason is that the idea actually came from writers. Even though the writers at our company work in publishing, they find it a little sad that there’s so much focus on writing what can sell instead of writing what truly matters to you. They wanted a contest that would allow people to write whatever they wanted to write.

From that idea came Blogfest, a contest designed to encourage all writers to get the project of their dreams done. Unlike most contests, we decided not to offer publication and not to pay the prize for a completed work. Instead, we decided to offer the prizes based on how much the writing project means to the writer. This is one contest that isn’t about whether or not your work can sell or about what your writing will mean to someone else. It’s about what it means to you.

To enter, we asked writers to tell us about the one thing they’ve always wanted to write and to tell us what it would mean to them to write it. Now, after only two weeks, we have an inbox full of emails from people. Entries so far have included grandparents wanting to write their life story for their grandchildren, aspiring novelists, professional writers looking for the chance to write something for themselves and not for money, and a young woman wanting to capture and preserve her mother’s family recipes.

These people have entered and then sent us an extra email just to thank us for the opportunity. They’ve told us how just writing about the project has made them so excited and full of joy. They have enthusiasm and feel delight just for thinking about finally writing. And we’ve started reading the entries and the joy is there too. As a publisher, I’m used to reading submissions and contest entries. It’s often a joy but there’s rarely as much life as there is in these submissions. Reading them, I can feel that people have that spark of excitement that is only motivated by something much greater than money or even publication. It’s the joy of doing what your heart’s always wanted to do.

There is more to writing than publication and money and this competition is bringing out the real spirit of writing.

My message to all writers is to think about what matters to them. Think about that one thing you’ve always dreamed of writing. I challenge you to write down what completing that project would mean to you. If you feel that spark, I challenge you to commit to your project and get it written. Not because you can make money from it, but because it means something to you.

This contest has made me see more clearly than ever that there is far more to writing than making money. There will only be a few winners to Blogfest, and choosing them is going to be the toughest job we do all year. But I hope this idea can reach further than that. I hope all writers will listen to their hearts and complete their projects. I hope that just thinking about actually doing it will wake up that writing spirit that is in so many people.

Succeeding in the Business of Freelance Writing

Something that's always surprised me about the freelance writing business is just how many writers there are out there who don't seem to realize that they're running a business.

Succeeding in the Business of Freelance Writing

Of the freelance writers who send quotes to prospective employers through my website, http://www.WritingWorld.org, it never fails to surprise me just how many make no effort whatsoever to try and "sell" themselves. Some simply post a quote and nothing else: no information about themselves, no indication about their skills and experience, nothing. Others post a quote with a short message saying, "I don't know what a 'search engine optimized article' is, but please pick me anyway", or "I have no experience in this, but hopefully I'll be able to do it."

Needless to say, the writers who don't bother to sell themselves never get the gigs. So why don't they make the effort? Because they fail to realize that they're running a business.

Some – not all, but some – of the freelance writers we encounter seem to have somehow picked up the idea that all they have to do to succeed is to be good at writing. Unfortunately, it's not quite as simple as that: to really succeed as a freelance writer, you have to be good at selling yourself. And you have to be aware that you're running a business.

Marketing Your Freelance Writing Business Online

If you really want to run a successful freelance writing business, think about getting a website. Most businesses these days have websites: they're the ideal way for customers to find you, read more about your services and get in touch.

This is another area, however, where a lot of freelance writers fail. Because not just any old website will do. Sure, there are some very professional looking websites out there, run by freelance writers – but there are just as many sites which seem designed to frighten away clients rather than attract them. Amateurish design, tacky animations, clashing colors and even, God-forbid, music, are all the sign of the amateur freelance site.

Getting Your Freelance Writing Website Up and Running

While it's tempting to try and put together a website yourself, unless you have a really sound grasp of website design, this tactic can really backfire. An amateurish website tells your visitors that you're an amateur business, and that you don't have enough faith in the viability of your business to invest in a professional website. All of these things are red flags to clients, who'll go elsewhere in a heartbeat.

Get yourself a professionally designed website – and if your budget can't stretch to an entire website, consider signing up for a personal profile at WritingWorld.org, where for only $25 per year you get your own page, complete with downloadable resume, writing samples and client testimonials.

Your WritingWorld.org profile also gives you your own WritingWorld URL, which you can give to prospective clients, or even market in the same way you would promote your own website, using pay per click ads or other methods.

How To Make Real Money From Writing?

The significance of writing skills is emphasized far and wide over and over again. Writing skills are called mandatory, indispensable, crucial and drastic ability, a ticket to the thriving future of the person.

The overwhelming majority of instructors and employers which were surveyed recently stressed that writing skills are critical both for academic and career success. The survey carried by Lin Grensing revealed that 79 percent of respondent executives cited writing as one of the most neglected skills in the business world, yet one of the most important to productivity. They also admitted that approximately 80 percent of their employees at all levels need to improve their writing skills.

To master good writing skills means not only to become well-educated and competent person, but as well taps you into the wealth of lucrative opportunities. It exactly means that you can turn your gift of eloquence into sideline and perhaps steady income. The money earned from writing can become a good support for you, so you can spend them on different insignificant trinkets, which will significantly reduce your general outcome.

Practically anyone can make fortune writing and selling simple information. The only question is how to market your skills for profit-making results. The best advice for those who are willing to earn extra money and have the ability to express their ideas coherently is turning their writing skills into regular decent income and enjoining the independence and freedom everyone can earn in addition to the tidy sums of money.

Here are some easy-to-follow techniques and tested principles, which will reveal you how to make money from writing immediately and on regular basis. So let’s single out top 7 winning principles of how to make money from writing.

P1. Become a freelance writer. Perhaps someone thinks that making money from freelance writing is a lottery and he’ll never enter the game without having a famous name. Indeed when you take the risks of freelance writing you don’t jeopardy really. If it is your subsidiary income you can afford yourself to try making some extra money. First, you work at home and spend very little time to get started. In any case you can indemnify yourself from the unrequited labor by specifying all the details with the client preliminary, checking up the reliability of the company or client you are dealing with or solicit for the prepaid part of compensation for your work.

P2. Figure out the markets that pay and might be interesting in something you are willing and able to write. Always remember that whether you have yen writing about evolution and reproduction of mollusks or about data communications there is an audience hungry for your articles. Thus, the best thing the newcomers can do is to search for the topics which enjoy the popularity of the audience. Hence, you should try to swim with the current and write the articles which are in demand.

P3. You can start selling your services through the service agency, so that to leave your resume and wait for the call. Large and even small companies often apply to such agencies looking for the writers. It can be a good chance for you to start and develop a circle of potential clients.

P4. When you build up a vast network of clients, you can cut out the agencies and offer your services to the clients before the agencies do.

P5. You can query the editors and offer them an interesting article idea you think you can write for them. Also you can suggest the editors articles which you have already written and which are related to the subject-matter of their journal, magazine or bulletin, so that to have a chance that your article will be published. Compose press-releases, short stories or reviews and submit them to the targeted publications.

P6. You can write postcards both humor and verse for sure if you feel you can do it and suggest them for card publishers. One more winning and quick strategy is slogan writing. It takes minimum time, but brings good awards. So you can offer your slogans to the advertising agencies and become their permanent slogan writer in case if your slogans really work.

P7. Writing and selling jokes is not only money making, but pleasant and fun strategy of earning extra cash. You can compose short comedy material, radio comedy sketches and scripts for comedians, radio or TV.

With these tested principles you will make big dividends from your part-time writing. As well as making money you’ll be having fun, socializing, meeting new people and boosting your self-confidence and self-esteem. And if you wish, you’ll be well on your way to a full-time career as a well-paid freelance writer.

The Unwritten World Of The "Reality" Of Letterwriting

The unwritten “reality” of letter writing

You may wonder why I have chosen this title of this post. Well from my experience is that it is really hard to put the feeling into words about what letter writing means to me. Letter writing is becoming a lost art on many levels. It is fading into the background of society. It is still practised by many people. It is those people that I am looking to connect with. I have been told by many people whom have read my posts that they feel the same way about letter writing as I do. I want to hear from those people what they feel; I want to hear their words.

I think that it is so important that we embrace the things that we are passionate about. In this case, I want people from all walks of life, all over the world. Put a pen to paper that is letter writing; pen pals, snail mail whatever it is you call it and tell your story about what writing and receiving actual physical mail in the mail box means to you.

For me I love the whole process from finding kwel and interesting stationary, note cards, ticklopes (they are so cute) to stickers, to colour full envelopes to tuckins to put in the envelopes. For me it is to make others happy to see a letter to them in their box.

I want to hear from you yes you the one reading this post. I know you love to get a letter addressed to you? Who doesn’t? Is there some that you have kept? If so? Why? When? How? Yes I want all the 5 W’s answered. The reason is I think that it is important to have book that expresses just how important this art of letter writing is to our society. I have heard from a publisher that they are interested. Now I just have to create the masterpiece called the unwritten “reality” of the lost art of letterwriting.

Help me help shine the light on this amazing gift so that it doesn’t disappear from the future. If you want more info please feel free to contact me. I have more to share as always. If you can think of other places to post or spread the word please do. This is dedicated to you. I would appreciate any help in getting the word out. I don’t think that I could do this book justice with out having fellow letter writers sharing their experiences about the passion of this amazing hobby.

Could You Write Performance Reviews For Money?

Writing performance reviews can be an excellent way to earn a living. Who wouldn’t want to go from place to place watching actors, singers, and chefs perform at their best (and maybe their worst)? Getting paid to do something like this just seems like fun, doesn’t it? But, in reality, these jobs are not easy to come by nor are they easy to do. A writer will need to have many qualifications and have to write very well in order to establish themselves as worthy candidates of this type of work. Writing reviews is a little more complicated than just telling what you thought of the show.

For example, writing play reviews can be a challenge. Sure, the overall show may be interesting and exciting, but what about the individual characters? In writing the reviews, the writer must have strong understanding of how the play works, who is who, and why certain things are done in certain ways. They must be fluent in the arts and understand what is good and what is bad. It is not simply their opinions that matter but their opinions will in fact determine how well the play does. Who will come see a poorly reviewed play? But, if the writer’s ideas are wrong and misguided, who will look to them again for advice on whether or not to see that play?

There is a lot of weight on the shoulders of individuals who do this type of work. Writing reviews for large newspapers and organizations may take a long time to get into. The writer will more than likely start out as a nobody, and often do the work for free long before they earn a single dime at it. Their talents will only be trusted once they have proven their skill and having the right ideas and the writing abilities as well. Many people are who do this work as freelance writers. Often, these writers work for magazines, newspapers, and online.

The field takes much perseverance and a true love and devotion, not to mention experience in the arts to make it come to be.

Writing and Walking – Beating Writer’s Block

Writing and walking are a seemingly odd mix of topics for an article, but they go well together. Particularly if you write during breaks in your walk.

Writing Journals

Whether you are writing articles or the great American novel, you will inevitably suffer from writer’s block. A good way to defeat the block is to go for a walk or hike in a park or open local area. Walking gives you a chance to think through things, let your mind wander and clear out the riff raff.

As you walk, your subconscious will be working and kicking out ideas to get you going again. You don’t want to lose these ideas, which can be a problem when you are a few miles from home and your computer. Frankly, nothing is more frustrating than getting an idea and then losing the thread while you hustle home.

I primarily write information articles for web sites. Unlike a novel, the pure volume of articles is problematic. Coming up with hundreds of unique topics can be maddening, particularly if the subject matter is rather dry. Just imagine trying to write 100 articles on tax issues! One tends to end up staring at the wall for hours on end.

I come up with my best ideas while walking on the beach here in San Diego, California. While the beach and tax articles might seem an odd mix, the ghosts of IRS agents apparently congregate on the beach and ideas become plentiful. I’ve tried two methods of keeping track of ideas while walking.

I first tried taking a dictation machine with me, but it didn’t really work out. You would be surprised how loud the ocean is on the recording. I also found it difficult to pick up the thread again when I sat down to listen to my ramblings. Fortunately, writing journals turned out to be a better option.

An author friend of mine that publishes novels suggested taking a writing journal with me on the beach strolls. He apparently had great success working out plot twists for his novels while hiking around Palomar Mountain, a good hiking spot to the east of San Diego. I gave it a try and the rest is history.

I prefer writing journals to dictating for a few reasons. Initially, it is easier to just sit down wherever you are and write out an idea and story lines. I also find it easier to pick up the thread when I plop down in front of my computer to actually start writing.

Writer’s block is a problem for every writer, regardless of the type of writing. If you’re having problems with it, you might try going on a walk and taking a writing journal with you.

Guidelines For Reviewing Writing

Writing detailed reviews is time well spent.

Reviewing itself is a writing exercise. At Writing.Com, creating detailed feedback for a fellow writer is one of the best tools available for improving your own writing. That said, if you're going to spend the time to do it, helping the author is important. There is a better chance for the ideas in a review to get through to an author if they are well presented.

Key Characteristics For Reviews

* Reviews should be honest. Helping writers improve their craft should be the mission of any reviewer. Honest opinions are what help writers improve. Giving false feedback doesn't help anyone and can lead an author down a long road to bitter disappointment.

* Reviews should be encouraging. Everyone at every level should be encouraged to continue writing! Encouraging reviews are more likely to be used by an author which means the time creating the review was well spent. Whether the author decides to use the reviewer's honest suggestions or not, the review should be motivating and encourage the author to keep writing.

* Reviews should be respectful. Regardless of an author's level of skill or talent, a reviewer should always respect that the author is an individual person. A reviewer flaunting that they are better than the author they're reviewing is not respectful and is counter productive.

* Reviews should be well rounded. While honesty is very important, a review that points out only flaws without any mention of an item's positive points is not nearly as helpful to an author as a well rounded review with both positive and negative remarks. Don't forget, the same goes for reviews that only point out positives! Even the greatest pieces of writing have room for suggestions and opinions.

* The rating should reflect the review. If you're sending a review full of corrections, it's important to consider that with your star rating selection. 5.0's shouldn't need any corrections. On the other extreme, a 1.0 should have endless errors and you couldn't possibly list them all. Offering to return and rerate the item after a round of updates makes it more likely your suggestions will be considered.

* Reviews should make good use of color, bold and italics. When reviewing, presentation is very important! Color can be used to make corrections stand out or quote small portions of the work. Emoticons can highlight important points in the review and can be creatively used to make the review feel more friendly.

The Content Of A Review

Keeping in mind the six (6) points highlighted above, a review should contain your opinion. While grammatical, typographical and other errors can be included within a review, don't forget to tell the author how the piece made you feel. Give them your thoughts about the inside of their writing, not just the outside.

Some example questions you may ask yourself about the piece to help you get your opinion across are as follows: Did the plot interest you? Were the characters believable? Did the story fit the time, place and other setting characteristics? Is there anything you would change within the story?

Incorporating these thoughts within your reviews will expand your own analytical skills allowing you to better analyze your own writing. Whether the author agrees with any of your suggestions or ideas is not relevant. You have given them another perspective on their work they would not have otherwise had. They may hear the same thoughts from a number of different people which may give them a better understanding of their readers as a whole.

Use "copied and pasted" portions of the item you are reviewing as little as possible. Posting sections of an item within your review leads to "review bloating" and takes away from the impact your comments and suggestions will have on the author.

Your Own Review Format

Developing your own format for reviewing can be a great asset. Determine what aspects of writings you like to focus on most, create a short outline to follow and start reviewing. Following this process will help keep your reviews honest and consistent. As your experience grows, you'll find ways to improve your format and your skills.

Get into the good habit of using a custom tag-line of encouragement within your reviews. Including a "Keep Writing!" or something unique and individual within your reviews goes a long way to motivating an author. We know you mean it, so don't forget to say it!

Make Reviewing a Daily Creative Writing Exercise

Remember, reviewing grows your own writing skills unlike any other writing tool. Critically analyzing and reviewing others' writings makes a writer stop and think about what works and what doesn't. Putting that into words and communicating that to another writer, ultimately helps the reviewer to improve his or her own writing skills, as well. So it's about helping others, but it's a valuable way to help ourselves!

How To Find Writing Work

Are you looking for new writing work? It can be a challenge to build a career in any area, but it is often even harder to do so when you are in a smaller town. Sure, there may be a huge market for talented freelancers in your area, but let’s face it, it is not New York where you can find countless job vacancies in your field of freelance writing. When you are looking for freelance writing work, it is important to look outside the box as well as trying the tried and true employment options.

As writers work to build their career, it can be challenging to do so if they do not live in an area that is known for having publishers. So, when you get an assignment, you need to ensure that you do it thoroughly and right on task for what the client is looking for. Do not present a piece of work without making sure that it is the best you can give.

Job vacancies for freelance writing are rarely found in newspaper ads and help wanted ads. Instead, they are filled by people who have a proven talent. It is important that you maintain a strong portfolio to do this. If you have not had any freelance writing experience for a long time, it may be beneficial to write a few pieces on your own, to display your qualifications. You can present them as a sample of your work.

The most important feature to remember when looking for jobs like freelance writing is that you can find them when you look online. Yes, take your search online because that is where people go to look for freelancers of all types. If you do not have experience, get some free projects out there and present your work in the best format every time.

Build your freelance business from start to finish on the quality on-task assignments that you present as finished work.

New Recipe For Your Fresh Paper Pie

Many writers aspire to create original and incomparable works, so that to stand them out of heaps of previously written stuff. They resort to crafty tricks to grab the attention of readers and eagerly try to find an unoccupied niche, undeveloped idea or some lurid news to make their papers one of a kind. Catchy titles, simple and persuasive language, personal apply to the reader and intricate plot are only some clever dodges authors harness in writing.

No matter what the purpose of the written work is writing presents a kind of competition with unstated rules, where the strongest survives. These are writers who find the appropriate appeal to the reader, winning, controversial and topical theme, which proves to be helpful, instructive or explanatory. In a word, a paper which makes readers tick and turns to be useful for them.

In chase of complete satisfaction of readers the majority of writers forget that writing is a creative process rather than fitting of different variables into the existed templates and search of the burning issues of vital importance which can be easily harnessed.

A boilerplate paper is one of the major premonitions, a kind of taboo long-established and experienced writers beware tyros of.

Thus, the reinvention of the brand new strategy which will make the process of writing less laborious, more enjoyable and creative is impracticable and senseless, because there are pools of molded descriptions which explain how to master the art of writing and create a superb paper.

Hence, the only rational thing is to generalize and summarize all the previously accumulated experience and excerpt from it helpful and interesting hints, taking away the ideas that don’t really work.

Writing is very similar to preparing a pie. You know a recipe, add up ingredients in the prescribed order and as a result you get a fresh, yummy pie. Writing is a case in point.

You might be itching to learn the one single, proven and success guaranteed recipe which will enhance your writing and deliver a successful paper. Indeed the recipe is very simple.

  • Always listen to what your intuition suggests as per developing a specific subject;
  • Look for interesting writing ideas inside your mind and soul;
  • Be open to everything new and be ready to perceive and receive;
  • Feel free about writing, be inspired and creative about everything you do;
  • Surrender all your thoughts to writing;
  • Be yourself in writing, develop your original style and enjoy the creative process;
  • Everything is in your hands, so make your writing easier with taking your life easier and becoming more open-minded.

Now knowing the recipe you can easily add up the appropriate ingredients.

  • Always turn in your imagination and fantasy, discuss the ideas which really concern you and develop the points you are genuinely interested in.
  • Your paper will never have a success if your words don’t come from your heart. All your attempts will be doomed to failure and you’ll never make your point clear, if you are not sincere with yourself and your reader and not quite sure in what you are trying to prove.
  • Don’t impose yourself “write every day” regime, just to automate your writing skills, remember about inspiration. You are not a chattel of writing. Bear in mind that sooner or later you’ll hate the process of writing and you won’t be able to look at the sheet of paper and take a pen in your hands. Write with inspiration and stimulate it by all possible means: pleasant memories, communicating with interesting people, eating tasty food.
  • Give yourself a leeway, don’t bow to any templates, relax and make your mind free of any conceptions. Your mind is an invaluable treasury which is chock-full of ideas and thoughts; your primary task is to extract them from your brain. Close your eyes and return to the pleasant moments you have experienced once, galvanize your memories and set them out in writing.
  • Dreams have always played an important part in everything we do, including writing. The point is that your subconscious mind is not bounded by the limitations imposed on your conscious mind by the habits of day to day living. Dreaming is a time when your mind is open and sensible for the external influences, so it can perceive and block out your memories and evoke interesting ideas. In a word, your dreams can become a great source of your unconventional writing ideas.
  • Jot down all the dreams you had, how strange, weird and chaotic they can seem from the first sight. After some time past reread them and try to make sense of them or just take some idea out of it. Your dreams can become fresh seeds for your writing.
  • We often have dreams which confuse, baffle, excite and scare us. These strong feelings can be transmitted into the pieces of writing we create.

Sure that as a result you’ll get a successful, winning and original paper. Just don’t forget to add up all the ingredients and stick to the recipe strictly.

You Could Be An Author!

I started writing when I was 16 years old. To this day I love writing; I love the fact that we can translate words into images. It is incredible when I think about it. Everyone should write, writing is a way to express your feelings, what you want, what you are.

There is no excuse. With word processors, which are a godsend by the way, you can just start writing and you don’t have to worry about spelling mistakes, having to retype anything, and many other things. If you are reading this is probably because you want to write, but for some reason you haven’t done so.

If you think that writing will only take time away from you, you are wrong. Writing improves you in every way you can imagine. So what are you waiting for? Grab your copy of Microsoft Word, and start writing!

Before you do that, there is something you must ask yourself. Would you write even if nobody read it? If you answered yes to that question, you can be a great author. It is true that writing doesn’t become real until you have an audience, but remember that at first no one will want to read what you have to say. Perseverance is the key. If you want to write well, you have to practice, practice, and practice.

For your writing to be successful, you also need to read a lot. Reading is great. I’m sure you know what I’m talking about. If you are deciding whether you want to be an author or not, keep reading.

I’m sure you’ve heard a lot about authors such as Stephen King and Dan Brown. You probably think that they are the only authors that really make $$$, well that’s simply not true. When you go to a bookstore, you see thousands of books. That means that there must be at least a few thousand successful authors out there. That’s without counting e-books, online articles, newspapers, etc. And you can be part of that! The internet is growing like never before, people from all over the world are starting to read whatever you write. It’s just an incredible opportunity.

So what do you think now? Writing is not only good for making money. Writing is also good for advertising purposes. A teacher of mine once told me “There are only two useful skills in life; to read and to write.” That’s one of the smartest things I’ve ever heard.

You are probably thinking that if you want to write, then you will have to put aside other activities. That’s completely wrong. This day I write, I work, I have a beautiful wife, I study and I’m as happy as anyone can be. You tell me if you can’t do anything other than writing. I consider writing a hobby.

So now you are probably thinking what kind of author you want to be. That’s totally up to you. Remember that you must write about a subject that is familiar to you. Ideas will just flow through your mind if you write about something you like. If you decide that you want to write a book, do so. Perhaps write about something that happened to you, or about something that you thought about at some point in your life. The things you can write about are endless! If you write a good war book, be sure to tell me, because I’m going to buy it.

Remember that success is achieved by 99% of failure. So if you were to fall, remember this and keep writing. Never stop writing. One thing that the world lacks of are good authors, there are so many open positions. If you start now, who knows, in a few years you could be making more money than Bill Gates can count. There are more and more people every day that like to read. Not because of the TV, which doesn’t help at all, but because education is greatly increasing all around the world. And since you are reading this you know how to read English and therefore, you can take advantage of this revolution.

So the bottom line is that you should start writing, and keep writing until you think about writing when you are not even writing.

Making Freelance Writing Niche Types Fit

Our Freelance Writing Needs Defined

We must make freelance niche types fit our needs, wants, values and lifestyles, and we also must make ourselves fit freelance niche types. Of our waking hours, we work more than we do anything else. I keep this in mind when college students come to me concerned about what to do for a living, and I tell them (because I want them happy) to do what they love. I also tell them (because I believe in the truth) to do what they are good at.

The same goes for freelance writers. If we are talented, we have a chance. If we have a severe work ethic we have a better chance. And if we are devoted enough and relentless enough (and—ahem--masochistic enough) about writing for a living, we will be able to put on our vitaes that we are indeed professional writers. But in order to do and be so, we best find the freelance writing niche types or type we will be spectacular at, staking out a corner in the niche market, one which we’ll bring passion to every morning as that damned alarm (later a wonderful thing) sounds.

Niche Defined

From the Italian-derived French for nicchia, "a shell-like recess in a wall," a niche is an inset, concave enclosure. It is this little enclosure we freelance writers need to find, study, practice, and own. It is the small area of specialty we make ours and offer to those in need. So the smaller (and therefore the less competitive) the better.

We in the freelance writing business and those of us working to get into it have plenty of industries to work with:

  • Advertising
  • B2B (Business to Business)
  • B2C (Business to Customer/Client)
  • Entertainment
  • Finance
  • Medicine
  • Non-profit
  • Publishing (online/offline)
  • Recreation
  • Science
  • Research/Marketing
  • Real Estate
  • Technology

Niche Types Defined

And for every industry there are tens of freelance writing niche types:

  • Creative Writing- I’ll say again from my lofty loft of opinions that I believe all writing is creative, as it is generative. My point is affirmed when we look at all of the kinds of writing projects a creative freelancer can do or get into, from magazine articles about bushwackers and George Bush to books about needlepoint and pine cone needles and needling family members to…
  • Ghost Writing- Ghost writing is a popular preferred choice of many clients, even those who have hung out a writer shingle (or banner) and outsource the assignments, collect them, pay us (hopefully well), and put their own names on the work, be it a booklet or a book, a piece of web copy or a piece of ad copy.
  • Proposal and Business Plan Writing- For profit or not, businesses need writers to create proposals that show need and get that need satisfied—monetarily. As there is with all freelance writing niche types, with proposal and plan writing a freelancer has the skill sets and experience to prepare documents that will be convincing enough that if the client needs hot soup sold in hell the writer will be able to deliver. I have written two successful proposals and a number of grant proposal reports (that ensured continuation of the grant). They are somewhat interesting, but only to those writers with a particular finesse for a cross between technical and creative/dynamic writing.
  • PR (Public Relations) Writing- PR writers do concept copy or concept to completion work in a number of media, writing ad copy, doing the layout, and designing such items as brochures, newsletters, press releases, media kits, and more, to achieve the ultimate goal for the client: name branding.
  • Technical Writing- Involving everything technical, from professional, consumer, and user manuals to white papers, technical writing depends upon a writer’s ability to organize, synchronize, structure, and develop the details of technical content.
  • Web Content Writing- To meet the client’s goals of web presence and online branding using highly trafficked, “sticky” websites/pages, the web content developer or producer writes what are known as KRPs—keyword-rich pages. This particular wave of freelance niche types was discovered (years ago) to be most beneficial as SEO, search-engine optimizing/optimized/ optimization, text (or content).

While I also specialize in mental health/disability writing and creative and memoir writing, web content development is one of my favorite freelance niche types. To get the keywordphrase keywordphrase keywordphrase construction clear, engaging, and entertaining while keeping it from doing a hideous grammatical/ rhetorical pileup is a challenge I look forward to every morning.

Hey, it beats the alarm clock jangling, signaling the dread of having to punch a card at a factory or see the boss off to work so I can clean her toilets and scrub her floors. Of course, there’s no shame in those jobs…. I did them for years to get through grad school. But that’s more to do with the other definition of niche: “the status of an organism within its environment/community, affecting its survival as a species."

And besides, I love writing so much, much more. It’s a much better fit, one I wish for all of you who adore the writing process as much as I adore it.*

How To Find Freelance Copywriting Jobs

Your goal is to land a few nice, secure freelance copywriting jobs, but how do you get them? The most important factor in finding these jobs is that you pursue the job you are looking for with all of your ducks in a row, so to speak. Here are a few things you need to do in order to get the freelance copywriting jobs that you have been looking for.

Prepare yourself through schooling. Most people in the copywriting industry have at least a two year degree. If you can afford to do this, do it. It will benefit you for a long time down the road. Often times, getting a four year degree is beneficial to getting into the bigger companies. Some schools offer internships which can be an outstanding way to get your foot in the door. Hopefully, they will hire you right after the internship and you’ll be set. If not, you will need to pursue other companies, but you will have this real world experience.

Place yourself in the right company environment. If you want to find jobs in copy writing, don’t settle for something in an unrelated field. Instead, look for a small start in the right career.

Work on your portfolio. By putting together a good quality portfolio and keeping it up to date, you will land a nice secure copywriting job through the experience you have. While no copy writing jobs are too small in the beginning, down the road they will pile up to help you land the best of the best.

The employment that you want is available. But, you must be prepared when you do get the right interview to wow them. Impressing them through your college education and degrees is a great way to start. Take on small contracts in order to build a quality portfolio to present. Polish your resume if you do not already have a solid one.

Freelance copywriting jobs are available. It is up to you to be prepared for them when they are ready for you.

How Can You Find Freelance Writing Jobs?

Do you think that there is a big sign that reads, “Freelance Writing Jobs, Apply Within”? There just is not. In fact, you may have a hard time finding writing jobs of any type advertised in any employment magazine or newspaper either. So, how do you find freelance writing jobs? Let us talk about this for a moment and see if we can't find an idea or two that will work for you.

1. Begin at the beginning. Get the education you need to have. Learn what there is to know about the field in which you are looking for job vacancies. Having knowledge itself can open doors. This can help with step two as well.

2. When you do have that knowledge, do not forget to look towards the teachers you got it from for help in finding a niche to work in. They may have more resources than you realize.

3. Create a portfolio. Even if you never have any published work, you can still write, right? Write to fill your portfolio. Then, when a prospective employment opportunity arises, you’ll have something to provide in the way of samples.

4. Look online. Vast amounts of freelance writing jobs are offered there. If the work can be submitted online, why not look worldwide? Try doing a websearch for "freelance writing jobs".

5. Keeping striving to meet the needs of your clients 100%. When you make them happy, they will come back with other jobs for you. And, they will provide you with testimonials and referrals as well.

All of these things can work for you when you allow them to. You need to provide yourself with all the tools you need. Most importantly, this is writing. You must be able to meet your client’s needs and therefore will need to present your talents in the right light each time. When you are looking for freelance writing jobs you’ll find them across the world when you look in the right places.

Amung

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